HelpUGrow CRO
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K. Hollingsworth Consulting

Helping business leaders grow since 2014

Consulting, Coaching, & Revenue Optimization services for business leaders who want to outpace the competition and win!

How we help
We help Founders, C-suite Executives, and Entrepreneurs replace ineffective, fragmented, ad hoc sales and marketing methods with a sustainable revenue-generation system unique to their business.
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Fractional CRO · Revenue Operations · Sales Strategy · Go-to-Market · Client Retention · Sales Process

Built for service-based SMBs.

Krista Hollingsworth

Founder & President
We’re a team of strategists, consultants, data nerds, artists, and revenue operators — working exclusively with business leaders who struggle to achieve sustainable revenue growth and lack the operational efficiencies to scale.

Krista Hollingsworth founded HelpUGrow CRO on a simple thesis: most service-based businesses don’t have a sales problem — they have a revenue operations problem. We fix that with strategy first, systems that align sales, marketing and customer success, and fractional leadership when you need senior horsepower without the six-figure salary.

  • Fractional CRO
  • Revenue Operations
  • Sales Process
  • Go-to-Market
  • Client Retention
Our Mission

To help 100,000 small and medium sized businesses over the next decade to be more resilient, successful, and implement systems for sustainable revenue growth.

Our Why

We believe that business leaders have it within their power to create circles of positive influence that touches their employees, vendors, partners, and customers. These interactions have a ripple effect that benefits the family and uplifts the community. Our goal is to support these leaders in all they do.

Certifications & Affiliations

The Association of Accredited Small Business Consultants

CSX Cybersecurity Fundamentals Certificate, Issued by ISACA

Member Provisors Professional Networking

Our Process

A roadmap, not a roller coaster.

Every project moves through the same four stages — and they’ll live right here, on the homepage, no clicking through.

  • Discovery
  • R.O.I. Assessment & Roadmap
  • Implementation
  • Improvement

[PROCESS CIRCLE — the rotating wheel from windshoremedia.com arrives with the WordPress build]

One team,
every lever
of revenue.

Hire us for the full Fractional CRO engagement, or pick a single project. Either way, we work shoulder-to-shoulder with your leadership team — not from a deck across the boardroom.

What clients see in 90 days
A repeatable revenue system, built on your data, run by your team — not by us.
  • Senior CRO leadership
  • Sales process you can run
  • Aligned marketing & CS
  • Predictable pipeline
01

Consulting & Mentoring

Strategic CRO leadership for the executive who needs senior horsepower without the six-figure hire.

  • Revenue strategy & KPI development
  • Sales & marketing process optimization
  • Team alignment and leadership coaching
  • Go-to-market execution support

Best for growing teamsLearn more →

02

Fractional CRO Services

A part-time Chief Revenue Officer who owns the growth strategy and builds you a system your team can run.

  • Clear, data-informed growth strategy
  • Offers and pricing that reflect your value
  • A reliable pipeline your team can follow
  • Visibility into the metrics that drive decisions

90–120 day planLearn more →

03

Projects

Defined-scope engagements with a fixed deliverable and a fixed timeline — GTM, sales builds, retention programs.

  • Go-to-market strategy & launch plans
  • Sales process build-outs
  • Market analysis & positioning
  • Client retention & CS programs

Fixed scope & priceLearn more →

04

Revenue Assessment

A focused review of your offers, pipeline, and performance — leave with a clear picture of what’s driving (or blocking) growth.

  • Offer, pricing & positioning audit
  • Pipeline & sales-process review
  • Marketing channel & CAC analysis
  • Written 30/60/90 priority roadmap

Start hereLearn more →

You’re in good company.

From software spin-outs to family-owned services businesses, we’ve helped teams across more than a dozen industries break through their revenue ceilings. Here are a few we’ve enjoyed working with.

Treaty
Software
// client logo

CRO consulting, go-to-market strategy & Branding

Treaty Software Solutions

Ireland based Treaty Software has a storied history. Having purchased the division from Viatel Technologies in 2024, the new partners wanted to launch quickly and with a fresh face. In partnership with Windshore Media, we helped them launch with a new website, marketing collateral, and a GTM strategy that includes creating a partnership community and client retention strategies. Currently, we are providing CRO consulting and marketing support services. We expect big things from Treaty Software. Stay tuned!

treatysoftware.com →

California
Medical Billing
// client logo

CRO consulting services and brand strategy

California Medical Billing Services

After 20 years in business, California Medical Billing was experiencing the effects of big money competitors flooding the market with subpar services and creating downward pricing pressure. CEO, Jennifer Tullius, engaged KHC to help her create a customer retention strategy and reposition the messaging to sell on value. We continue to work with Jennifer and her team at CMB to build Revenue Operations and create long-term, long-lasting growth.

camedicalbilling.com →

Fastcility
// client logo

Fractional CMO services, 2024 Inc. 5000 winner

Fastcility Corp.

Fastcility is living up to its name. They made the 2024 Inc. 5000 list for one of America’s Fastest Growing companies, they have multiple locations in the Western United States and maintain happy relationships with their customers by providing superior service. KHC has helped them build their marketing program to align with their strategic sales initiatives. We continue to provide marketing support and our signature CRO consulting services.

fastcilitycorp.com →

Human Resource
Plus
// client logo

Human Resource Plus

Human Resource Plus (HRP), a full-service HR consultancy for small and midsized organizations. Like any small business, they hit a natural growth ceiling, resulting in inconsistent sales growth and other operational inefficiencies that began to harm their customer retention. Founder, Christina Hicks retained KHC to help them improve client retention, scale operations, and strengthen bottom line profitability.

humanresourceplus.com →

We’ve had some
good results.

Numbers tell part of the story. The rest is in the leadership texts after the first quarterly review when the pipeline finally looks the way it should.

Case study · Technology services

From stagnant growth to 3× topline revenue in 3 years.

A founder-led tech services firm hadn’t won a new client in nearly a decade. We implemented the Revenue Operations, Illuminated™ framework — built sales processes, realigned resources, and shipped a unique methodology to win more business.

Fractional CROSales ProcessRevOps

3xTopline revenue
36moTo compound growth
1New methodology
—Industry partnerships
Case study · Commercial service & repair

1,805% ROI on email marketing — and a market-leading offer.

Built differentiated managed-services plans and ran strategic digital campaigns to support an aggressive sales push. The trajectory says market leader within a few years — they’re growing fast.

Email StrategyService DesignSales Enablement

1805%Email marketing ROI
—New managed plans
FASTGrowth pace
—Differentiated offer
Case study · Managed IT provider

Reduced COGs by 66% after a leadership transition.

Stepped in when the owner unexpectedly passed away — stabilized operations, rebuilt vendor structure, and reignited growth. 180 days later: a 10% topline lift, new clients, and a healthy quarterly business review cadence.

RevOpsOperationsVendor Strategy

66%COGs reduction
10%Topline lift
180Days to results
NewClient wins

What clients
actually say.

Eight quotes from the leaders we’ve worked with — most of them sent unprompted, usually after the first quarter when the strategy starts to compound.

We hired Krista because we were re-launching our family business under a new brand. Krista helped us to create a go-to-market strategy that elevated our brand and helped us win business with Fortune 50 companies. She is a fantastic resource and continues to be an asset to our rapidly growing business.
Marcus Hill
Marcus HillCEO, Fastcility
We first engaged Krista as Fractional VP of Sales & Marketing in 2016. In 2019, she joined our team as full-time CRO. And she has produced fantastic results, by helping more than tripled our top line revenue. She has also helped us create lasting partner relationship and navigate through unprecedented changes in our industry. She will be an asset to any SMB who chooses to work with her.
Eric Kong
Eric KongCEO & Founding Partner, Consilien
Working with K. Hollingsworth Consulting has been a game-changer for Human Resource Plus. In just a few months, they helped us move from a project-based billing model to recurring revenue, which not only stabilized our cash flow but also made our clients happier with consistent support. They gave us clarity on our pricing, sharpened our sales process, and helped us define our value proposition in a way that truly reflects who we are. I feel more confident than ever about scaling our business and serving our clients with trust and compassion.
Christina Hicks
Christina HicksOwner, Human Resource Plus
We initially engaged K. Hollingsworth Consulting to help us build a client retention strategy. We are in a highly competitive market with most of our competitors using overseas labor and driving down the price for billing services. Krista immediately identified areas where we could improve our communication with our current customers. She helped us to create a sales strategy that highlighted our true Value Proposition which positions us win business on value, not price. She’s also provided valuable insight into how we can improve operational efficiency and profitability. Moving forward we are confident that we are ready for rapid scale growth. I highly recommend her services.
Jennifer Tullius
Jennifer TulliusCEO / President, Client Relations, California Medical Billing
In the early days of Treaty Software, when our vision was still being shaped, we were lucky to have Krista Hollingsworth in our corner. A long-time connection of founding partner Tim Martin, Krista brought more than just experience—she brought clarity, creativity, and a deep understanding of how to turn ideas into action. With enormous patience, she sat through hours of calls with Tim and Damien, helping tease out what Treaty would stand for. From there, she set to work—developing the website, shaping the brand, and building out our digital and marketing strategy from the ground up. Her drive to deliver only the highest quality work played a critical role in getting Treaty off the ground and into the hands of those who need it. We’re incredibly grateful that Krista continues to work with us as a consultant. Her ongoing guidance is helping us expand our reach and spread the word about what Treaty can offer. For anyone looking for a trusted partner in strategy, branding, or digital execution—Krista is the one we’d call every time.
Damien Lee
Damien LeeManaging Director & Co-founder, Treaty Software
Krista has helped us to develop and streamline sales processes on several client projects. Not only is she easy to work with, her determination and focus on helping clients grow topline revenue and build shareholder value makes her a terrific strategic partner.
Rhett Collver
Rhett CollverFounding Partner, C4 Solutions
I worked with Krista for nearly 8 years at West Coast Equipment. Because she had a deep understanding of our business and objectives, she was able to help us create a winning online strategy that integrated with our in-house operations and boosted sales. She is creative, professional, and wonderful to work with.
Shaun Flanagan
Shaun FlanaganFormer President & Co-Owner, West Coast Equipment
Working with K. Hollingsworth Consulting gave us the strategy and support we needed during a critical transition. The results speak for themselves.
Lesli Cordero
Lesli CorderoCEO, Deromex

Read the
good stuff.

Articles, frameworks, and the occasional rant — written for business owners who want to break through their revenue ceiling without burning out the team.

Mindset Shift of the Week · May 15 2026

Give Them What They Want First. Then Give Them What They Need.

Revenue Growth Strategy · April 2 2026

Do you have “Silver-bullet Syndrome” or SBS?

Blog · March 1 2026

AI and the New Competitive Landscape: What Every Business Should Know

Let’s help U grow.

Schedule a free, no-obligation 30-minute discovery call. It’s a high-value session that ends with at least one actionable item to improve your revenue today — whether you hire us or not.

Schedule discovery call
Call 888-365-1085